As AI-generated content increasingly permeates the internet, with some recent observations suggesting it could constitute over 50% of web material, major digital giants are beginning to adapt their strategies. Having played a significant role in popularizing these AI applications, some of these key players are now actively seeking ways to better manage and regulate them. It is within this evolving landscape that Meta is reportedly developing a new feature, currently discreet but potentially impactful, designed to detect AI-generated content.
By Rupert Blackwood
Investigative journalist based in Sheffield, focusing on technology's impact on society. Rupert specializes in cybercrime's effect on communities, from online fraud targeting elderly residents to cryptocurrency scams. His reporting examines social media manipulation, digital surveillance, and how criminal networks operate in cyberspace. With expertise in computer systems, he connects technical complexity with real-world consequences for ordinary people